Velvica presents cloud services billing, management and sales automation platform for data centers and enterprises at VMworld Europe 2015

Barcelona, Spain – October 12, 2015 – As part of VMworld® Europe 2015, Velvica will make a presentation of its turnkey solution that enables data centers to automate cloud infrastructure and applications sales, and to implement IT-as-a-Service (ITaaS) concept for enterprises.

Velvica platform allows data centers to offer their customers self-service enterprise-class cloud infrastructure in a matter of minutes. Velvica platform includes self-service portal for businesses, back-office portal for service providers, recurring, metered and one-off billing, cloud services provisioning, payment tools, and meets even more complex business needs with its affiliate program that allows a service provider to build its own reseller sales channel.

The Velvica platform provides flexibility to data centers as it can be used with a number of orchestrators and control panels, such as VMware vCloud Director®, Cisco UCS Director®, IBM SmartCloud Orchestrator and OpenStack. The most prominent integration is made with orchestrator and control panel designed by Servionica. This solution provides the ability to use additional functionality (e.g. IPv6) and an intuitive interface for end users. The joint solution from Velvica and Servionica has already been implemented by one large European data center.

Besides Infrastructure-as-a-Services (IaaS) Velvica platform automates Software-as-a-Service (SaaS) sales. So on top of IaaS service providers can offer their customers  complementary cloud services, such as Backup-as-a-Service (BaaS), Monitoring-as-a-Service (MaaS), Security-as-a-Service (SECaaS) and others.

Velvica platform can be used by enterprises to implement ITaaS. After its implementation IT specialists will no longer waste time on routine work to provide company’s employees access to IT resources and services: company users get access to the self-service portal where they can order cloud services required for work on a real-time basis. By implementing the Velvica platform, company increases focus of the IT department on information technologies as one of the key business driver, increases the transparency and efficiency of IT costs, and reduces “time to market” of the company’s  services and products.

“We have been working in the market of sales automation of the cloud infrastructure and applications since 2009, and we see the necessity for data centers to provide their customers with a comprehensive solution for purchasing of cloud services. Offering customers IaaS and SaaS from a single interface, a service provider unifies and simplifies the ordering process and consumption of cloud services. This leads to an increase in consumption of cloud services from SME and enterprise customers of a service provider”, says Ivan Volchenskov, CEO of Velvica.

“We have done significant work in R’n’D in order to provide both service providers and large enterprise customers that implement the ITaaS model, with additional tools and ease the use virtualization. We are glad to offer an innovative control panel as well as our own orchestrator for all specialists and professionals of the market who visit Velvica's booth at VMworld Europe 2015,” says Irina Grishanova, Cloud Services and Product Director of Servionica.“

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